Tuesday, October 2, 2012

The Cold Hard Facts: Ratings Vs. Share

The difference
When most people mention the success of a television show they speak about it ratings. Ratings are the amount of people tuned into a specific program, out of the total amount of people who own televisions; whether it be on or off. This number is normally displayed as a percentage to easily display how popular a specific program is compared to another. A common belief is that the rating is not very accurate because it includes people who are not currently watching tv, so another measuring system exists called share. THe share is the percent of households tuned into a specific program, station, or network, out the amount of people who are currently using their tv.

Usage Statistics 
Last Sunday Tv by the Number posted ratings and share for Fox, Nbc, Abc, Uni, and Cbs. Nbc raked up better scores than any of the other four tv stations. Rating and share scores usually correlate with each other so its not surprising that Nbc had higher scores in both categories. The tv station was above all others largely because of its Sunday night football games. Two very popular teams, the Giants and the Eagles, with very big fan bases faced off, so this most likely increased viewing statistics. In addition football itself has a very large fan base, and since only one game is being played on Sunday nights majority of the people watch it. Fox came in second with a second with a rating of 4.6 and s share of 12.

Places to Watch
With technology getting better more people are finding other places to watch tv. Although tv is still widely watch on actual television screens, most people watch tv on the internet, mobile devices, and different game consoles. Aside from tv mostly watch television on the internet. It is easily accessible on the net on websites like hulu and tv.com. After the internet is mobile devices. This method is not as popular because the screen size of mobile devices is not big. Most people prefer to see items on a large scale rather than a small scale.

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